SMITH Group

222 High Street Hawera, 4610
  •   5   (134 reviews)

Meet the team

Get to know the 2 agents at SMITH Group.

Alison Smith
Alison Smith

Sales Consultant / Licensed Real Estate Agent

  5   (222 reviews)
About Alison
The founder of SMITHGroup, Ali s a lifelong South Taranaki local, mother, friend, and lover of all things property. “Growing up under the gorgeous Mount Taranaki, I’ve always loved to call this my home, and enjoy meeting new faces and welcoming them to our beautiful region.” With a passion for property and meeting new people, Ali is a natural when it comes to real estate. Thriving off forging connections, facilitating people’s needs, and finding them the perfect solution in their property journey, Alison's real estate career has had some incredible moments. From helping young adults into their first home to guiding and transitioning some very special clients into Rest Homes. Ali enjoys becoming a part of these journeys. “I love being a part of the local community and service is at the heart of everything I do in real estate. I support local schools and businesses working towards a great future, building relationships that go beyond the closing of a deal.” Hard work and dedication has seen Ali achieve multiple awards over the years in real estate, with an eye for detail, creative thinking, and problem-solving, she prides herself on delivering a service like no other. “Professionally, I am an extremely goal-orientated person, very structured, and always strive for perfection in everything I do. And, personally, well, I love people! I want to get to know you and your family because to me, you are more than a client.”
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Anjie Cook
Anjie Cook

Licensed Real Estate Agent

  5   (13 reviews)
About Anjie
Experienced | Considered | Connected Anjie brings more than a decade of real estate experience, backed by an extensive career in legal and banking. Since entering real estate in 2011, Anjie has built her reputation on considered advice, strong negotiation and an unwavering commitment to her clients. Her previous experience across the legal and banking sectors has shaped a meticulous, commercially minded approach, with a natural ability to navigate the detail while keeping sight of the bigger picture. For Anjie, no two property journeys are the same. Understanding the people, the property and the purpose behind every move allows her to create a strategy that is both considered and effective. Her approach is professional yet personal, combining market knowledge and strategic thinking with genuine care. She believes in clear communication, thoughtful guidance and doing the work required to achieve the best possible outcome. A proud Taranaki local, Anjie values the relationships she has built within the community and the trust placed in her by generations of clients. Much of her business continues to come through repeat clients and referrals — a reflection of the relationships, reputation and results she has worked hard to build. Now part of SMITH Group, Anjie shares the belief that real estate should be delivered differently: with high standards, intelligent strategy, considered marketing and a level of service that is personal to each client. “For me, real estate is about understanding what matters to people, then bringing experience, strategy and care together to achieve it.” Anjie Cook
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About us

We are SMITH Group. A natural evolution of Smith + Bishop. Founded in 2023, the brand was established to challenge the traditional real estate model, delivering a more tailored, boutique experience in Taranaki. It is now strengthened by a handpicked team and a clear, forward-focused vision. We deliver something only a boutique agency can offer: that personal, local touch combined with an uncompromising attention to detail. With years of experience and deep local market knowledge, our strength lies in offering a considered alternative to traditional real estate. We focus on quality service, backed by a genuine commitment to building long-term relationships founded on trust, integrity, and results. We live, sleep and breathe real estate. We understand that the most valuable part of any property journey is, quite simply, you. That’s why our approach is built around understanding your goals, your expectations, and what success looks like for you, so we can deliver exactly that. We are distinct, refined, and forward-thinking. We strive to deliver a bespoke level of service that sets us apart, with a modern and polished approach to real estate. As the industry evolves, so do we by embracing smart technology, considered marketing, and innovative strategies to ensure you stay one step ahead. We take pride in our standards, our professionalism, and the way we do business. We look forward to working with you.

Our reviews

  5  
134 reviewsacross 19 different locations, showing 6.
8 days ago
Above and Beyond Every Step of the Way – A Genuine and Stress-Free Real Estate Experience!

Above and Beyond – An Exceptional Experience From Start to Finish! Where do we even begin? We honestly cannot thank Alison Smith from Smith Group here in Hāwera enough for the incredible experience she gave our whānau. Before working with Alison, we had heard so many wonderful things about her, and we can confidently say that her reputation is everything people say it is and more! From the very beginning, Alison went above and beyond for our whānau. What stood out to us most wasn't just her professionalism and extensive knowledge of the real estate market, but the genuine warmth, kindness and care she showed us throughout the entire journey. We never once felt like just another client. She embraced our whānau, understood our needs and made us feel valued and supported every step of the way. Her communication was absolutely outstanding! We were constantly kept informed, never left wondering what was happening or what came next. No question was ever too small, and nothing was ever too much trouble. Her honesty, attention to detail, negotiation skills and ability to navigate the process with such confidence made what could have been a stressful experience feel incredibly easy. But above all, it's Alison's genuine heart for people that sets her apart You can teach someone about real estate, but you cannot teach someone to genuinely care the way Alison does. She made us feel like we had someone truly in our corner, looking out for our best interests from beginning to end. For our whānau, this was more than just a property journey. It was an important milestone in our lives, and we are so grateful to have had Alison alongside us. We now understand exactly why she comes so highly recommended. Alison, from the bottom of our hearts, thank you for everything. Thank you for your kindness, patience, honesty and for continuously going above and beyond for our family. **Five stars simply aren't enough! ⭐⭐⭐⭐⭐** Ngā mihi nui ki a koe, Alison! ❤️

Alison & Anjie

Alison & Anjie

  5   (231 reviews)
24 days ago
Highly recommended in every aspect from beginning to the end

I would highly recommend Alison to anyone looking to sell their home. Alison was very genuine, professional and approachable. We were kept well informed throughout the whole process. She always listened to our concerns and questions, her communication was top notch. Alison worked hard to achieve a successful sale, and we very pleased with the result. Alison has a true passion for real-estate, and this is reflected in the hard work she dedicates herself in selling your home. It was a pleasure to have your professionalism in the sale.

Alison & Anjie

Alison & Anjie

  5   (231 reviews)
about 2 months ago
Taranaki property Guru

It was a great experience dealing with Alison buying our first home, she’s passionate about serving her customers with an in-depth knowledge of the Taranaki property market. Excellent communications skills that does not leave any stone unturned. Thanks for making it a very memorable experience Gerrit & Elaine

Alison & Anjie

Alison & Anjie

  5   (231 reviews)
2 months ago
very caring and always available

impressed with the advertising , and her real estate knowledge. An agent we felt safe with , and appreciated the updates

Alison & Anjie

Alison & Anjie

  5   (231 reviews)
Show all 134 reviews

Our properties

SMITH Group has 15 properties for sale and sold 29 properties in the last 12 months, showing 4, sorted by most recent activity

For Sale
Deadline Sale (Unless Sold Prior)
48D Pitcairn Street
Oakura Taranaki
2
1
House
SoldSep 22, 2026
Price not available
13 Regent Street
Hawera Taranaki
6
3
2
House
SoldSep 10, 2026
Price not available
21 Robson Street
Normanby Taranaki
3
1
2
House
SoldAug 13, 2026
Price not available
409 Ohangai Road
Hawera Taranaki
3
1
2
House
Show all 44 properties
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