Bayleys Nelson Tasman - (Be Property Group Ltd)

288 Trafalgar Street, Nelson
  •   5   (152 reviews)

Meet the team

Get to know the 10 agents at Bayleys Nelson Tasman - (Be Property Group Ltd).

Nina James
Nina James

Licensed Real Estate Agent

  5   (43 reviews)
About Nina
Nina consistently ranks in the top residential salespeople for Bayleys nationwide. This is an exceptional feat made possible by a high performing and professional team that supports her. She has achieved phenomenal results since entering the real estate industry in 2011 achieving the Rookie of the Year award, and throughout the years, has built an exemplary reputation and an impressive track record. Receiving the Bayleys 200 Million Dollar Award 2022 Ranking No.1 Bayleys Salesperson for Bayleys Nelson 2017/2018/2019/2020/2021 Ranking in the Top 5% of Bayleys Salespeople 2020/2021 Ranking in the Top 10% of Bayleys Salespeople 2018/2019/2022/2023/2024 Nina is known for her strong negotiation skills and for setting benchmark sale prices. She attributes her ongoing success to one essential element: Truly believing in and loving what she does. Her extensive industry knowledge, brilliant sales skills and magnetic personality are just a few of the reasons why Nina continually exceeds her clients’ high expectations. More than 90% of Nina’s business is from personal references and reputation, a testament to her hard work, dedication and client-focused approach. Nina takes pride in providing her clients with an honest, straight, transparent and highly professional service. As a residential specialist, Nina gives the same energy and enthusiasm to selling modest homes as she does to million dollar properties – her focus is always achieving excellent results for her clients no matter what. Nina and her husband live in Nelson, where she grew up, and together raised three beautiful daughters – she knows the stunning city of Nelson like the back of her hand!
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Michelle Sowman
Michelle Sowman

Licensed Real Estate Agent

  5   (27 reviews)
About Michelle

Michelle currently has 12 active property listings and 12 sold property listings over the past 12 months.

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Katy Kerby
Katy Kerby

Licensed Real Estate Agent

  5   (23 reviews)
About Katy
With a reputation for delivering exceptional service and results, I bring energy, expertise, and a genuine passion for real estate to every client interaction. Known for my approachable style and unwavering motivation, I tailor each experience to suit your unique needs - whether you're buying your first home, upsizing, or investing for the future. Backed by deep market knowledge and a flexible, solutions-focused approach, I’m committed to making your property journey seamless and successful. I believe in clear communication, honest advice, and going the extra mile - because real estate isn’t just about property, it’s about people. Let’s make your next move your best one yet.
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Michael Buys
Michael Buys

Licensed Real Estate Agent

  5   (23 reviews)
About Michael
Michael isn't just another real estate agent; he's your premium partner in property. Having devoted over 17 years to mastering sales and customer service, complemented by a degree in business and accounting, Michael is adeptly poised to oversee every facet of your property's sale. Many know Michael for consistently outshining client expectations and setting new benchmarks in property sale prices. Such success isn't by chance; it’s born from a mix of sharp negotiation tactics, professionalism, and an unwavering commitment to integrity. At the heart of Michael's philosophy is genuine communication. Before suggesting any strategy, he prioritises understanding your unique needs. He adopts an all-encompassing approach, relying on a handpicked team of experts to ensure your property's sale meets the highest standards. Michael is devoted to finding the ideal buyer for your home, not merely the first in line, and he promises transparent communication every step of the way. Outside of his passion for real estate, Michael cherishes moments with his wife and two young children - and making the most of getting out and enjoying the beautiful Nelson Tasman region they live in. The property market waits for no one, and opportunities can be fleeting. With Michael's track record and dedicated approach, now is the moment to seize unmatched success for your property. Don't miss out on partnering with one of the best in the business.
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Liz Woodall
Liz Woodall

Licensed Real Estate Agent

  5   (13 reviews)
About Liz

Liz currently has 10 active property listings and 12 sold property listings over the past 12 months.

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About Bruce
Bruce Farquhar - AREINZ, Auctioneer A born salesman, Bruce has been bringing house buyers and sellers together by any means necessary since 1996, including making yearly pilgrimages to the UK to promote local properties on the global stage on behalf of the company he created during the Global Financial Crisis to help overseas buyers move to Nelson – so he could sell them a house. That effort was rewarded with many happy sellers during tough financial times. What does that mean for his clients you ask? Bottom line is that he is in a unique position to obtain premium prices for his vendors – which he believes is the core principle of being a real estate agent. The search to uncover motivated and cashed-up buyers continues unrelentingly. “The traditional model in business is to think of the buyer right in front of you, but technology has given us a global backyard, and those who don’t realise that are going to miss a wealth of opportunities.” He points out that simply having a property for sale on the internet is not global thinking – that is simply an electronic version of a signboard or newspaper advertisement. “Technology is great for sure, but if that was sufficient on its own, I would be out of a job! The best agents in this business realise that technology is simply a time-saving tool, a part of that job. A successful agent still has to be able to talk to people – face to face or on the phone - to uncover objections, answer questions, and ultimately to put a deal in place.” If there’s one thing that symbolises Bruce’s work ethos, and helps fuel his passion for the job, it is setting records. Since the early 2000’s, he has time and again set new sale price records in Richmond, Stoke and Nelson, and since 2007 has consistently sat in the company’s New Zealand top 40. Negotiation so often requires innovation – seeing the barriers that are being put in place and finding new and diverse solutions for them so that both buyer and seller are the winners on the day. He recalls an example – “I managed to complete a sale between a British buyer and a local seller, where the entire transaction was completed in UK Pounds Sterling. It was an unconventional arrangement that suited both parties and increased the buyer’s comfort in paying a little more” His buyer database spans the globe and he is in contact with them regularly, making sure that no stone is left unturned in the pursuit of the perfect buyer for a property.
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About us

Bayleys Nelson offers expert real estate services across a diverse region situated at the top of the South Island. Our office has an experienced highly rated sales team to help you achieve your real estate goals. Our well respected specialists cover Residential, Lifestyle, Commercial, Industrial, Tourism, Business, Waterfront and Rural properties. Visit our website and you will find out what sets us apart and makes Bayleys New Zealand’s the favoured option when it comes to purchasing and selling property and business.

Our reviews

  5  
152 reviewsacross 27 different locations, showing 6.
11 days ago
Accomodating, explanatory, and no pressure.

Michelle was a breath of fresh air. Being a first home buyer the process seemed quite daunting, even after months of researching buying a home. In my opinion, Michelle displayed the definition of professionalism when handling my offer. She communicated my story to the vendor, I feel this strongly helped with my securing of the property. In addition, Michelle operates with transparency, no games. Nelson is a mixed bag of agents, Michelle made me feel like not only was she working for the vendor but she was also there to support me.

Michelle Sowman

Michelle Sowman

  5   (27 reviews)
12 days ago
Michelle makes selling a home feel like a surprisingly easy and joyous experience.

Michelle listens carefully to ensure mutual understanding and trust. She is warm, intelligent, professional, and open. She is an excellent communicator and responds immediately to any questions or suggestions. Michelle is highly skilled at marketing and presenting a home. I felt like my experience of selling my home could not have been better. I’m incredibly grateful to Michelle for making the experience feel so easy and stress free and exciting.

Michelle Sowman

Michelle Sowman

  5   (27 reviews)
17 days ago
Experience, a cool head and a good sense of humour.

Liz quietly got on with the job while we ran around like crazy things :-) It was nice to have someone who understood the market and kept us focused on the things that mattered. In the end it ended up a much simpler process that we could have ever imagined, much to Liz's credit.

Liz Woodall

Liz Woodall

  5   (13 reviews)
19 days ago
Genuine, Professional and a Pleasure to Deal With

We had a great experience working with Michelle. She was honest, genuine, down to earth and a pleasure to deal with. Her communication was excellent throughout, always keeping us informed and making the whole process feel straightforward and stress-free. We particularly appreciated her no-pressure approach, sound advice and willingness to listen. Michelle is professional yet personable, and we always felt she had our best interests at heart. I wouldn't hesitate to recommend her to anyone looking for a trustworthy and approachable real estate agent.

Michelle Sowman

Michelle Sowman

  5   (27 reviews)
about 1 month ago
Aunty by family, absolute pro by trade

I'm beyond thrilled with the result Katy achieved for us, particularly given the difficult circumstances around the sale and the challenging market. She was incredibly patient, understanding and supportive throughout what was an incredibly unexpected and stressful process, and worked incredibly hard to get us the best possible outcome. I never expected such a good deal in such a tough market, I'm beyond thrilled. We’re so grateful for her persistence, professionalism and care from start to finish. I couldn’t recommend her highly enough - even if she wasn't my aunty.

Katy Kerby

Katy Kerby

  5   (23 reviews)
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Our properties

Bayleys Nelson Tasman - (Be Property Group Ltd) has 82 properties for sale and sold 102 properties in the last 12 months, showing 4, sorted by most recent activity

For Sale
Deadline Sale
Lot 2/987 Takaka Valley Highway
Uruwhenua Tasman
3
2
3
Rural
SoldOct 28, 2026
Price not available
86 Bridge Street
Nelson Nelson
Other
SoldOct 27, 2026
Price not available
146 Tahunanui Drive
Tahunanui Nelson
Other
SoldOct 22, 2026
Price not available
240 Trafalgar Street
Nelson Nelson
Other
Show all 184 properties
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