Several years ago, Kim sold a property for our church. I had no emotional involvement in that sale, so I could observe the participants objectively. Most of us are reluctant to retain an agent, but there are really few other options. You are damned if you do and damned if you don’t. If we are buying, we “know” that Real Estate Agents are only in the game to maximise the sale price for the commission. If we are selling, we “know” that they are there to flick the property on as quickly as possible to pocket their commission. I was therefore interested to watch Kim work with the disparate parties involved. Kim listened to all sides, negotiated hard, adjusted expectations and when she eventually announced that we had reached the “sweet point”, all concerned were comfortable to trust her judgement. This was United Nations diplomacy. Thus, when the time came to sell my own house, I included Kim in the team of four agents that I invited to submit proposals. All four put up impressive plans and it was difficult to choose between them, but Kim brought the unwritten “X factor”. I felt that I could trust her. Trust is a rare and intangible thing, but you know when it is there, just as you know when it is NOT there. Ninety percent of the time however, it is neither there nor not there. As I worked with Kim, I recognised two other things: • Availability. If I sent Kim an email late at night, of course I did not expect an instant response – but first thing in the morning, I would receive a comprehensive reply. She also popped by regularly just to see how things were going. It made me feel as though I was her only client. • Communication. Kim kept me in the picture all the time, with both the good and the bad news. I didn’t feel that she was hiding anything. So, when the time came that she said that we had reached the “sweet spot”, I was happy to say “Sold”. And if I could turn back the clock, I would unhesitatingly choose the same agent.
